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Bringing Creativity Into Being: Underlying Assumptions That Influence Methods of Studying Organizational CreativityTaylor Creative, an advertising and marketing agency located in College Station, Texas
Texas A&M University Different epistemological frameworks are presented for the effective collection of creativity data in organizations. It is suggested that researchers epistemological approaches can significantly influence collection methods and subsequent outcomes. Classic sociological epistemological approachesfunctionalism, interpretivism, radical humanism, and radical structuralismare used to categorize definitions of creativity. An overview of methods used in extant literature on creativity is provided, and it is suggested that alternative approaches may be useful in studies of organizational creativity.
Key Words: creativity organizational development evaluation assessment measurement
Advances in Developing Human Resources, Vol. 7, No. 2,
247-270 (2005) This article has been cited by other articles:
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